The #1 Most Impactful Marketing Change You Can Make for Your $1.5M+ Company So, your business is struggling to get the ROI you are needing. Are you also not seeing the return on your marketing spending (ROMS)? If this is the case, you are probably feeling like your company and team are throwing money out […]
What is a Fractional CMO? A Fractional Chief Marketing Officer, or CMO, becomes part of your team on a part-time, short-term, or occasional basis to drive, create, or refresh your company’s marketing strategy. The Fractional CMO operates like a consultant, not a freelancer, ensuring you receive executive-level support without the need to hire a full-time […]
Inexpensive (or Free) Instagram Tools & Templates to Elevate Your Account Your business instagram account is set up, you have a few hundred followers, and you get a handful of likes for most of your posts (less than you used to)… But you’re not seeing action on your Instagram page or any substantial growth no […]
How to Handle Bad Reviews on Google and Facebook The negative comment, the horrifying review, and the nasty responses… these are stressful things to wake up to in the morning. Being the person who manages your social media pages and online presence, it is up to YOU to check the comments and reviews left on […]
The Instagram Algorithm: Everything You Need to Know About Succeeding on Instagram! You awake from a night of tossing and turning. As you open your eyes to daylight, you notice that something seems different. You are a little unsure, but are comforted with the thought that everything will be carry on the same as it […]
Marketing Funnels for Lead Generation: The Why, How, and When! So… you want to see your online presence generate amazing ROI? With great digital marketing, this is totally possible! With the use of your website, emails, and social media accounts, you have the possibility for lead generations at your fingertips! The best way to improve […]
Startup Business Guide: Online Presence 101 – What Comes First? You are the proud business owner of a new company – congrats! It is truly an amazing feat to have created a business, managed the day-to-day, and begun to nurture it. Of course, in order to continue to gain success, you need to start creating […]
How to Create a Marketing Strategy for Business Now that you know how to create your own Marketing Analysis (see our other blog if you missed it!), it is time to get to the fun part! * Drumroll please! * …. The Marketing Strategy!! … For those of you who still have a blank […]
Your brand or company probably has a strict set of rules that you adhere to as an organization. As such, you probably have a code of conduct for communications, or a dress code – perhaps some rules for flow of information. Social media is no different. A commandment is defined as “a rule to be […]
How to Do a Marketing Analysis to Reach Your Business Goals It may seem like common-sense, but unfinished goals seems to be a pot-hole that many small businesses find themselves falling into. The way it happens is that businesses create large-scale objectives, have a timeline, but are unsure how to make those results HAPPEN. […]